64%
say they have been
impacted by shortages in
the supply chain
How consumers shop differently now:
Taking better advantage of sales, discounts,
promotions
Buying less of things I want
70%
24%
6%
SLIGHT
MODERATE
SEVERE
CONSUMERS ADJUST SHOPPING HABITS
52%
40%
37%
Buying less or putting off purchase:
Spending more time researching what I
plan to buy
ACTIONS TAKEN TO GET PRODUCTS NEED/WANT
(among impacted, N=650)
THINGS TO
KNOW ABOUT...
58%
consumers are
personally very
concerned about
the economy
Stock up on essentials
when I find them
For More Information Contact: Corporate Strategy & Insights at [email protected]
Source: Cotton Incorporated’s Inflation & Supply Chain Survey, N=1,000 August 24-25, 2022
AMERICA’S COTTON PRODUCERS AND IMPORTERS. Service Marks/Trademarks of Cotton Incorporated. ©2022 Cotton Incorporated.
(among those who are concerned, N=940)
Cost of
healthcare
Research online where
to find products in stock
Try new brand or similar
product
43%
40%
TOP CONCERNS
32%
70%
Prices on everyday goods
(groceries & household items)
42%
Cost of gas
42%
Wages/salary keeping
up with cost of living
Electronics
54%
*Clothes for
myself
53%
66%
MEXICO
Furniture/
Home Goods
50%
WAVE TWO
CONSUMERS
& INFLATION
64%
wave 1
wave 2
*expect to buy clothes
before the end of the year
77%
SUPPLY CHAIN