On Thursday, May 12, employees from Cary-based Cotton Incorporated participated in a Habitat for Humanity of Wake County build in Raleigh. Thirteen houses currently under construction by the local Habitat for Humanity affiliate will include insulation provided by Cotton Incorporated's Blue Jeans Go Green denim recycling program. Local residents can drop off unwanted denim at the Blue Jeans Go Green collection bins at any of the five Habitat Wake ReStores during the month of May.
Since 2006, the Cotton Incorporated Blue Jeans Go Green™ program has helped rebuild communities by providing hundreds of thousands of square feet of UltraTouch™ Denim Insulation to Habitat for Humanity affiliates around the country. Over that time span the program has diverted more than one million pieces of denim --- roughly 600 tons --- from landfills, and created approximately two million square feet of insulation for communities in need.
"Over the course of the program's history, we've focused our distribution to areas hit by natural disasters like Hurricanes Katrina, Irene, and Sandy," explains Andrea Samber, co-director of Strategic Alliances at Cotton Incorporated. "Through this build, we're able to lend support closer to home, and to give the staff at our Cary headquarters the opportunity to participate in a build."
A unique aspect of the collaboration is the use of Habitat Wake ReStores as a collection location for unwanted denim. The Blue Jeans Go Green program has historically collected denim through campus collection drives, at storefronts of participating retailers, and through the program's mail-in option. "This is a significant in kind donation that will help us build more safe, affordable homes in partnership with the community," says Kevin Campbell, president/CEO of Habitat Wake. "It is a perfect fit for our partnership model as volunteers can help install this type of insulation. In addition, the collection bins at the Habitat Wake ReStores strengthens the connection between Habitat for Humanity and Blue Jeans Go Green."
"The average consumer owns seven pairs of jeans," said Samber. "Giving just one of them to the recycling drive can help make a big difference in a family's life." Information on where to recycle denim through Blue Jeans Go Green™ can be found at www.bluejeansgogreen.org.
About Habitat for Humanity of Wake Country
Since 1985, Habitat for Humanity of Wake County has joined with sponsors, volunteers and homeowner families to build safe, affordable homes. Qualified homeowners invest 250 hours of sweat equity working on the construction of the home and purchase the home with an affordable mortgage. In the coming year, Habitat Wake will build 50 new homes locally, complete exterior repairs on 40 homes as part of Neighborhood Revitalization, and fund construction of 75 homes globally. Financial support is provided by corporate, foundation, faith and individual sponsors, the Habitat Wake ReStores and the Deconstruction program, and other charitable efforts. Habitat Wake is a nonprofit, ecumenical Christian housing organization and welcomes people of all races, religions and nationalities to partner in its mission. To learn more, donate or volunteer, please visit www.HabitatWake.org.
About Bonded Logic
With more than 35 years of insulation experience, Bonded Logic Inc. markets and manufactures a wide range of thermal and acoustical insulation products for multiple industries. Based in Chandler, Arizona, Bonded Logic offers a superior performing natural fiber product to meet every insulation need, while keeping consumers and the environment safe and healthy. The company is best known for its UltraTouch™ Denim Insulation sourced entirely of post-consumer blue jeans and is free of harsh chemicals.
About Cotton Incorporated
Cotton Incorporated, funded by U.S. cotton producers and importers of cotton and cotton textile products, conducts worldwide research and promotion activities to increase the demand for and profitability of cotton. For more information about the Blue Jeans Go Green program and to learn how to get involved, please visit www.BlueJeansGoGreen.org.