The Blue Jeans Go GreenTM program collects denim across the US to divert it from landfills, and partners with Bonded Logic, Inc. to recycle it into UltraTouch™ Denim Insulation. Better yet, a portion of this insulation is distributed each year to help with building efforts in communities around the country.*
Cotton Incorporated created the denim recycling program in 2006 to create awareness for cotton sustainability. Since then, retailers, colleges, organizations and individuals have collected over one million pieces of denim and diverted over 600 tons of textile waste from landfills along the way.
*Insulation quantities related to the Blue Jeans Go GreenTM denim recycling program may be adjusted each year.
Blue Jeans Go GreenTM is a trademark of Cotton Incorporated. UltraTouchTM Denim Insulation is a trademark of Bonded Logic, Inc.